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National Television Programs
'Give Big' to Alliance Member Organizations
 In mid-April,
Idaho Youth Ranch
based in Boise, Idaho, received an early-morning visit from Al Roker
of NBC's "Today Show."
The visit kicked off Roker's weeklong "Lend a Hand" tour.
During the segment, the "Today Show" aired video from the ranch and shared the
organization's story as well as its treatment and therapy
strategies. The video included firsthand accounts from a ranch
graduate and two current residents.
Then came the big surprise, when the loading door of two semi trucks
were thrown open and more than $175,000 worth of merchandise was
unloaded. Included among the gifts were cowboy boots, 270 pairs of
socks, bookcases, benches, gift cards for office supplies, clothing,
sneakers, $6,000 worth of food, and washing machines.
Roker called Idaho Youth Ranch "one of the most unique charities"
the "Today Show" has ever seen.
Robert Ball, senior vice president for programs, told Roker that the
supplies would help meet the immediate needs of the ranch. "We can't
do it without the support of others. So this response to our
immediate needs helps us use our limited resources in other ways."
You can read more and view the "Today Show" footage
here.
 Hillside Family of Agencies in Rochester, N.Y., also recently found
itself on the receiving end of a large charitable contribution. The
organization benefited from ABC's "Oprah's Big Give" when, as part
of that program, host Oprah Winfrey gave the local ABC affiliate
$10,000 to donate to a community agency. That affiliate chose
Hillside's Work-Scholarship Connection.
Hillside's Work-Scholarship Connection was established in 1987 to
help at-risk urban youth students stay in school and achieve
academic success.
Video footage from the local news report is available
here.
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