Communications/Marketing CoP Helpful Resources



Alliance members in the Communications/Marketing COP have recommended these books to their colleagues in related disciplines to improve their work in the nonprofit human service sector:

  • Writing That Works, Richard Anderson, 1989

  • Design of Everyday Things, David Norman

  • Web Site Secrets, Harold Gregg, Jr., 2002, Expert’s Choice, Inc.

  • Relationship Marketing on the Internet, Roger C Parker, 2000, Adams Media Corp

  • Web Pages That Suck: Learn Good Design by Looking at Bad Design, Michael Willis and Vincent Flanders, 1998, Sybex.

  • Selling the Invisible: A Field Guide to Modern Marketing, Harry Beckwith

If you would like to contribute to this list, please email your recommendation to Nicole Klaas.

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