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Alliance members in the
Communications/Marketing COP have recommended these books to their
colleagues in related disciplines to improve their work in the
nonprofit human service sector:
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Writing That Works,
Richard Anderson, 1989
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Design of Everyday
Things, David Norman
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Web Site Secrets,
Harold Gregg, Jr., 2002, Expert’s Choice, Inc.
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Relationship
Marketing on the Internet, Roger C Parker, 2000, Adams Media
Corp
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Web Pages That Suck:
Learn Good Design by Looking at Bad Design, Michael Willis and
Vincent Flanders, 1998, Sybex.
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Selling the
Invisible: A Field Guide to Modern Marketing, Harry Beckwith
If you would like to
contribute to this list, please email your recommendation to
Nicole Klaas.
Back to the Comm/Mktg CoP main page.
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