April 9 from 3:30-4:30 p.m. CT

  • Free to members and nonmembers
View slides and recording


Webinar Description

Though it feels unstable, the current environment offers opportunities to build infrastructure and systems for the future. This webinar will share low-cost options for learning more about donors, such as adding wealth and giving data to donor records, and tips for putting that information to use such as segmenting donors by giving interest and likelihood of increased giving. Presenters will address:

  • The most important things to know about donors
  • How you can learn more about donors when you can't meet with them face to face
  • How to identify untapped giving capacity in your donor base
  • How to use donor information to prioritize your time and resources
  • The best ways to use and manage donor research

Access Alliance resources on COVID-19 including the new online discussion forum for members to post questions and share solutions related to the health impact and business disruptions resulting from the epidemic.


  • Low-cost options for learning more about donors
  • How to best use donor intelligence
  • Identifying and prioritizing donor outreach opportunities

Who Should Attend

  • Fund development staff


Kay Edwards
President & CEO
Outsight Network

Barb Armstrong
Director of Development
Alliance for Strong Families and Communities

Direct questions to Barb Armstrong, director of development at the Alliance.